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Project planning
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Brief for the website: what information to prepare before the offer

This guide is part of the Docodex library for entrepreneurs and companies who want clearer decisions before investing in websites, SEO, campaigns or digital systems.

The objective of the project

Before the price and design, it is worth clarifying the objective: do you want more requests, online sales, better image, recruitment, customer support or automation?

The objective influences the structure, the package, the content and the way we measure the success after the launch.

Existing materials

Say if you have a domain, hosting, logo, texts, photos, old website, Analytics/Search Console accounts or brand materials.

If you don't have them, it's not a problem. It is important to know what must be included in the estimate.

Budget and deadline

A budget range does not limit the discussion, but helps to choose a realistic solution. The same objective can have simple or extended variants.

The desired term is important, especially if the project depends on campaigns, events, financing or commercial launches.

Recommended next step

If the topic applies to your business, continue with the appropriate service page: see the service, analyze the examples from portfolio or send a request for offer with project details.

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